APR 2017

ConventionSouth magazine is the leading resource for meeting planners who book all types of events, conventions, conferences and group travel in the south.

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⎜ ConventionSouth ⎜ A P R I L 2 0 1 7 w w w . c o n v e n t i o n s o u t h . c o m 8 Alabama New Element Coming To Hunstville HUNTSVILLE — Element Huntsville, a boutique hotel by Starwood, will open this month on floors 7 – 11 of the Westin Huntsville as a separate extend- ed-stay hotel and will be managed by Crescent Hotels & Resorts. As one of Starwood's select-ser- vice hotels, Element by Westin is designed to be "green from the ground up," according to Mark Nelson, general manager for the Westin Huntsville. Element made history when it launched as the first major hotel brand to mandate that all U.S. properties pursue the U.S. Green Building Council's LEED certification. The new construction of the Element Huntsville includes the build-out of 150 rooms including 68 suites with full kitchens. The property will offer Rise: Breakfast bar, a complimentary breakfast served daily; Relax: Evening re- ception, held nightly with wines, beers and soft drinks, thoughtfully paired with enticing appetizers; and Restore: Gourmet pantry, a marketplace with grocery options available on site for extended-stay guests. While Westin and Element by Westin are both Starwood brands, this will be the first "dual prop- erty" complex in the country with both the Westin and Elements brands in one location. Guests at both hotels will enjoy easy access to the Bridge Street Town Cen- tre, where the hotel complex is located. The first floor of the hotel building will have one entrance for Westin guests and a separate entrance, lobby, check-in desk and elevators exclusively for Element guests. There will only be one connector between the two hotel brands in the first-floor lobby. Florida Redesigned Suites & Cabanas MIAMI BEACH — In late Febru- ary, Fontainebleau Miami Beach completed resort updates, includ- ing a new design in the Versailles Tower and renovations to the hotel's existing poolside cabanas. Jeffrey Beers International en- hanced the overall look and feel of the historic Versailles Tower to match the elegance of the resort's famed Chateau Tower. Design elements include polished metal accents; an elegant, geometrical headboard; custom nightstands with integrated power for ease of charging electronic devices; and custom vintage-inspired night- stand lamps. Clausen-Collaborative Interior Design worked with Fontaine- bleau to optimize and upgrade the poolside cabanas into a retreat more suitable for guests' desires. All 33 guest retreats were pro- vided with warm-slatted wood panels and sleek custom furniture, modern Haiku Home ceiling fans and new sofas and loveseats. "At Fontainebleau, we are committed to focusing on ways to improve our guests' experiences while upholding a fresh, luxurious look," said Philip Goldfarb, pres- ident and COO at Fontainebleau. "Working with our design part- ners, Jeffrey Beers International and Clausen-Collaborative Interior Design, allows us to elevate the standards of luxury while staying true to our original vision," he said. Georgia Kevin Runner to Head the Westin Jekyll Island JEKYLL ISLAND — Kevin Runner has been named general manager of the Westin Jekyll Is- land, a 200-room beachfront hotel that opened in 2015 adjacent to the Jekyll Island Convention Center and the recently completed Beach Village. A career hospitality executive, Runner opened the Jekyll Island Club in 1986. Originally a 134- room full-service hotel, the his- toric Jekyll Island Club Hotel has evolved into a AAA Four Diamond resort largely credited with the is- land's renaissance. "The first two years of a new hotel are very challenging and the Westin staff has done a remarkable job getting the hotel ramped up and ranking in the top 10 percent for guest satisfaction among Westins worldwide," said Runner. "I'm starting with a table that's been expertly set and I look forward to leveraging 35 years of local area expertise to help both the hotel and the entire island achieve their full potential as a resort destination." across the SILVER SPRING, MD. — The Sheraton Silver Spring Hotel has com- pleted a $7.5 million renovation project, which includes the addition of a fully licensed Starbucks and upgrades to the public space areas and the 18,000 square feet of meeting space. The hotel's guest cor- ridors have also been modernized and Wi-Fi has been enhanced to increase speed and accessibility for guests. All 229 guest rooms and suites have been refreshed and now fea- ture an oversized work desk, ergonomic chair, flat-panel television and the Sheraton Sweet Sleeper bed, designed to meet AAA's Five Diamond Award criteria. "These recent upgrades are in keeping with the Sheraton brand promise of providing exceptional accommodations in extraordinary settings," said Sheraton Silver Spring General Manager Jeff Mussel- man. "Improvements such as these help ensure guests of the Sher- aton Silver Spring Hotel will continue to enjoy genuine hospitality in a relaxing and comforting environment." n Refreshed Guestrooms, Enhanced Offerings

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