SEP 2017

ConventionSouth magazine is the leading resource for meeting planners who book all types of events, conventions, conferences and group travel in the south.

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Page 29 of 67

⎜ ConventionSouth ⎜ S E P T E M B E R 2 0 1 7 w w w . c o n v e n t i o n s o u t h . c o m 30 MARKET SEGMENT REPORT: SPORTS EVENTS & COMPETITIONS Destinations Score BIG WINS With Sports Sponsored by: Here's a big number: $9.45 billion. That's the estimated visitor spending associated with U.S. sports events in 2015, according to a 2016 state of the industry report from the National Association of Sports Commissions. Up from an estimated $8.96 billion in 2014 and $7.68 billion in 2011, the number reflects steady year-over-year growth that industry professionals believe will continue for some time. No End In Sight For Market Growth & Opportunities By Selena Chavis Big Cedar Lodge's Top of the Rock Golf Course in Ridgedale, Mo.

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