JUL 2015

ConventionSouth magazine is the leading resource for meeting planners who book all types of events, conventions, conferences and group travel in the south.

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⎜ ConventionSouth ⎜ J U L Y 2 0 1 5 w w w . c o n v e n t i o n s o u t h . c o m 44 Small Markets...Big On Meetings! S ponsored Content marillo is the stop for the West of your life. Enjoy meetings that are second to none, see attractions that give you a true sense of your Western heritage, and find activities that view the horizons of history. Drive or Fly, It's Easy To Do Driving takes you across the same expanses as the Conestoga wagon-borne pioneers of the late 1800s. Flying brings you to one of the nation's newest airport passenger terminals at Rick Husband Amarillo International Airport. Either way, it's not too long until you're in Amarillo. Bed down with a wide range of options, from high-end business class to budget accommodations, from historic cabins to quaint B & Bs, all featuring Amarillo's emphasis on Prime Service. Move to meetings at the convenient Amar- illo Civic Center Complex. It has 410,000 square feet divided into two large exhibit halls, two performance venues, banquet and breakout rooms and a 4,800-seat arena. Dining continues the Western experience. Breakfast at Youngblood's Stockyard Café, an authentic experience shared by cowboys and cattlemen for years. It's an experience you may remember from the Travel Channel's Man vs. Food show. The Big Texan Steak Ranch is among a hand full of well-known steak houses that prepare steaks that make cowboys proud. Of course, the Big Texan is home to the 72 oz steak challenge, eat the entire steak dinner in an hour and it is free. And other local restau- rants give visitors an idea of how the Amarillo experience is changing in the 21 st century. Afterwards, your family will be ready to hit the trail for a true taste of Amarillo. Palo Duro Focus Go outdoors at Palo Duro Canyon State Park with nearly 30,000 acres of activity. Start with camping and hiking, including the new Rock Garden Trail from the floor to the rim of the canyon. And move into the 21 st century with mountain biking and zip lining. The state park may be the best mountain bike location in the state and zip lining, which started in 2013 at Palo Duro Adventure Park, just outside the main state park entrance. During the summer, plan an evening in the state park with dinner and the award-win- ning outdoor musical drama, TEXAS. Nearly 4 million people have seen this professional show about the struggles of the Texas Panhandle pioneers, farmers and ranchers, in the late 1800s. Sit Tall In The Saddle Continue the Western experience at the Ameri- can Quarter Horse Hall of Fame & Museum, a world-class museum about the horse that tamed the West. Cover the entire Texas Panhandle (nearly 30,000 square miles) with a single visit to the Panhandle-Plains Historical Museum. It is the state's largest history museum; it's been described as The Smithsonian with a Texas accent. Keep the thrills coming at Wonderland Amusement Park, one of Texas' very best amusement parks. Family owned for its entire 62-year history, Wonderland has more than 50 rides and attractions, including one of the world's best double-loop roller coasters, the Texas Tornado. See the horizons with a new perspective at Cowgirls and Cowboys in the West, a horse- back riding provider that has access to private areas of Palo Duro Canyon not seen by many other people. And the kicks keep coming along Historic Route 66. Mosey Back "Amarillo's value makes it a prime destination for meetings and families," Eric Miller, Director of Communications at the Amarillo Convention & Visitor Council, says. So come to Amarillo and you won't be steered wrong! Then make plans to come back. There is much more West to your life. n A Eric Miller Director of Communications Eric has been the Amarillo CVC's Communications Director for almost 17 years. From the local news to Oprah, being the commu- nity's spokesperson is a daunting task, but it's one he relishes. (800) 692-1338 Amarillo Convention & Visitor Council Amarillo—For The West Of Your Life

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